speaker DETAILS

Steve Koenig
Sr Director of Market Research at the Consumer Technology Association

Steve Koenig is senior director of market research at the Consumer Technology Association (CTA) the U.S. trade association representing more than 2,200 consumer technology companies and which owns and produces CES – The Global Stage for Innovation.

He oversees all primary research activities; examining technology trends and their impact on consumer attitudes and behavior. He also contributes to CTA’s U.S. and global technology forecasts. He is a frequent conference speaker and contributing editor to many industry publications.

Prior to CTA, Steve held analyst positions at Comscore, NPD Group and a senior editor post at CMP Media’s former Computer Retail Week. Koenig holds a bachelor’s degree in marketing from the University of North Texas.